Demand forecasting
SKU-level forecasts built from sales velocity, seasonality, promotional calendar and planned ad spend — not a flat 30-day average.
Amazon Inventory Management
Stockouts don't just cost you the sales you missed — they cost you the organic rank you spent months and ad dollars earning, and getting it back is more expensive than never losing it. Overstock costs you the other way, in long-term storage fees, capital tied up in slow SKUs, and a restock limit that shrinks right before Q4. SellaRank manages the line between the two with forecasting built on your actual velocity, seasonality and lead times.
Reported to you every month, with commentary on what moved and why.
Share of days each SKU was available to buy.
Amazon’s rating of how efficiently you use FBA storage.
Monthly, long-term and aged-inventory surcharges.
Best Sellers Rank inside your category.
What’s included
SKU-level forecasts built from sales velocity, seasonality, promotional calendar and planned ad spend — not a flat 30-day average.
Reorder points and quantities calculated against supplier lead times, freight transit and Amazon receiving times, so POs go out before the shortfall, not after.
Ongoing IPI monitoring and the levers that move it — sell-through, stranded inventory, excess and in-stock rate — to keep your storage capacity where you need it.
Identifying stranded, unfulfillable and aged stock, then relisting, removing or liquidating it before the surcharges compound.
Shipment creation, box and pallet planning, labelling requirements and tracking through to receipt, plus follow-up on lost or short-received units.
Allocation across FBA, FBM and 3PL, so one channel's demand spike doesn't strand another.
Who we help
If one of these sounds like you, a free audit is the quickest way to see what we’d change first.
Get my free auditQ4 and category-peak planning where a stockout is a year's damage.
60–120 day supply chains that need forecasting, not reaction.
Velocity that outruns last month's plan.
IPI recovery before capacity bites.
Allocation logic across dozens or hundreds of ASINs.
Liquidation and rationalisation plans.
Why SellaRank
Most forecasting ignores marketing. If you're about to scale PPC on a SKU, the demand curve changes — we model that.
The real cost of a stockout is the organic position you lose. That's factored into every reorder decision.
Size tiers, storage utilisation surcharges, aged inventory and removal costs are all part of the maths.
No lock-in.
How it works
Current position, IPI, stranded stock, aged units, historical stockouts.
SKU-level demand and reorder calendar aligned to lead times.
Recover stranded units, clear aged inventory, restore capacity.
Weekly restock review, shipment management and monthly reporting.
FAQs
Question not here? Message a strategist and get a straight answer.
Ask on WhatsAppBy reordering against a forecast that accounts for sales velocity, seasonality, promotions, planned ad spend and total lead time — including supplier production, freight and Amazon's receiving time, which sellers routinely underestimate.
Your Inventory Performance Index is Amazon's rating of how efficiently you use FBA storage, driven by sell-through, stranded inventory, excess inventory and in-stock rate. A low IPI can trigger restock limits and storage overage fees — usually at the worst possible time of year.
It varies by category and length of the outage, but recovery commonly takes several weeks and often requires paid spend to rebuild velocity. It is materially more expensive than preventing the stockout.
Yes — through aged inventory removal, better sell-through planning, right-sizing shipment quantities and, where relevant, packaging changes that move a product into a lower size tier.
We manage shipment creation, planning, labelling requirements and tracking, and coordinate with your 3PL or freight forwarder.
It's included in full account management, or available standalone as a flat monthly retainer quoted after your free audit, so the price reflects the work your account actually needs.
Free strategy call
Let SellaRank keep you in stock, out of storage fees and ahead of peak season.
What we’ll cover on your free call
We look at your current setup and tell you what we'd change.
A step-by-step roadmap, yours whether or not you hire us.
Based on your data and category, not generic advice.