Amazon PPC Agency

Amazon PPC Agency for Brands That Want Profit, Not Just Impressions

Most Amazon ad accounts aren’t underspending — they’re spending in the wrong shape. Broad campaigns cannibalising exact ones, placement multipliers set once and forgotten, search terms converting at 40% ACOS sitting in the same ad group as terms converting at 8%.

Lower ACOS without cutting sales volume
Scale spend past $35k/month without ACOS creep
Win new-to-brand customers who come back and buy again
4.9/5 rating from 85+ brands
$45M+ in ad spend managed
Amazon Verified Ads Partner
Month to month · No lock-in contracts
Free Amazon Strategy & AuditReply within 1 business day

No obligation. No ranking or revenue guarantees—just a practical, evidence-led assessment.

Comprehensive Execution

What’s included in our amazon ppc management agency

Sellarank rebuilds the account structure first, then manages bids, budgets and search terms against contribution margin rather than a target ACOS number pulled out of the air.

01

Sponsored Products management

Campaign structure, bid strategy, keyword harvesting and placement optimisation built to defend ACOS while expanding coverage on high-intent search terms.

02

Sponsored Brands and Sponsored Display

Full-funnel advertising that reaches shoppers earlier in the journey and retargets them before they buy from a competitor.

03

Amazon DSP advertising

Programmatic display and retargeting on and off Amazon, reaching demand that never enters a search box and re-engaging past visitors.

04

Campaign structure and bid strategy

Match-type segmentation, single-keyword ad groups where they earn their complexity, dayparting and placement multipliers — built for your catalogue, not from a template.

05

PPC optimisation and testing

Weekly search term audits, negative keyword mining, bid adjustments, budget reallocation and structured creative testing.

06

Reporting and strategy

Transparent weekly reporting and a named strategist who owns your account performance end to end.

Target Fit

Who our amazon ppc management agency is for

Built specifically for serious marketplace operators and growing consumer brands that need predictable execution without the agency overhead.

Private label sellers — ad management that protects margin as the catalogue grows.

Brands scaling $35k+/month — structures built to absorb more spend without ACOS drift.

7-figure sellers — high-volume campaign management across dozens of SKUs.

DTC brands moving to Amazon — launching and automating an ad account from zero.

Multi-marketplace US, UK and EU — market-specific strategy, not a copied campaign.

Small and growing brands — real strategy at a budget that isn’t enterprise-only.

The Sellarank Standard

Why brands choose Sellarank for amazon ppc management agency

We do not sell black-box promises or inflated projections. We sell disciplined decision quality, unit-level profitability, and operator accountability.

01

We manage to margin, not to ACOS

A 25% ACOS is good or terrible depending on your contribution margin. We work from your numbers, not a category rule of thumb.

02

Structure before bids

Bid tweaking on a broken account structure is rearranging deck chairs. We rebuild first.

03

Automation with human judgement

Data analysis is automated because machines are better at it. Strategy is human because machines aren’t.

04

Full transparency, month to month

You see exactly what changed each week and why. No annual contract holding the relationship together.

Proven Operating Cadence

Our step-by-step operating process

From initial diagnostic audit to daily execution and margin optimization, here is how we partner with your brand.

1

Step 1Audit

Wasted spend, structural problems, keyword gaps, placement inefficiency and the true margin picture behind your ACOS target.

2

Step 2Restructure

Rebuild campaigns around match-type segmentation, product tiers and intent, with negatives set to stop cannibalisation.

3

Step 3Optimise

Weekly search term harvesting, bid and placement adjustment, budget reallocation toward proven converters.

4

Step 4Expand

Sponsored Brands, Display, DSP and new-to-brand acquisition once the core account is efficient.

5

Step 5Report and refine

Weekly reporting, monthly strategy call, quarterly plan reset.

Evidence & Results

Real marketplace outcomes.

See how our data-led operating models translate into organic ranking, improved contribution profit, and scalable advertising efficiency.

Home & Kitchen · Amazon US

Scaling a Premium Kitchenware Brand to $1.8M ARR While Cutting Ad Waste

Revenue Growth+328%
Before
$420K
After
$1.8M

Scaled from $420K to $1.8M ARR

ACOS Efficiency19.4%
Before
38.2%
After
19.4%

Reduced from 38.2% baseline

#1–#3Organic Keyword RanksOn 14 high-volume category terms

We rebuilt the listing catalog structure, deployed conversion-focused 3D infographics and Premium A+ modules, and shifted PPC budgets away from unprofitable broad match into exact match keyword harvesting.

Read full case study
Consumer Electronics · Amazon US & UK

Zero-to-Ranked Launch: Dominating a Competitive Consumer Tech Niche in 60 Days

$385,000Launch Sales (90 Days)
18 TermsPage 1 Rankings
4.8 ★ (190+)Review Velocity

Conducted deep competitor review sentiment analysis to engineer better packaging and cables, modeled unit profitability before inventory order, and executed a sequenced PPC velocity push.

Read full case study
100% No-Obligation

What we’ll cover on your free strategy call

We won't pitch you a canned deck. We will analyze your actual marketplace data and provide actionable recommendations.

1

30-minute PPC review

Your current structure, targeting and performance, and where the inefficiency sits.

2

A clear growth plan

A step-by-step route to better profit from the same or less spend.

3

Data-driven recommendations

Based on your account and category, not generic best practice.

Amazon PPC Management Agency FAQs

Common questions regarding amazon ppc management agency, pricing, SLAs, and operating deliverables.

How much does an Amazon PPC agency cost?

Sellarank charges a flat monthly retainer based on ad spend and catalogue size, starting at $1,295/month. We don’t take a percentage of ad spend, because that model rewards spending more rather than spending better.

What is a good ACOS on Amazon?

There is no universal number. A good ACOS is one below your break-even ACOS, which is set by your contribution margin. A 30% ACOS is profitable on a 45%-margin product and loss-making on a 25%-margin one — which is why we build the margin model before setting targets.

Can you reduce my ACOS without losing sales?

Usually yes, because most accounts have identifiable waste: search terms with spend and no conversions, duplicate targeting across campaigns, and placement multipliers applied without data. Cutting that lowers ACOS while leaving converting traffic intact.

Do you manage Sponsored Products, Sponsored Brands and DSP, or just one?

All of them, as a single strategy. Running them separately is how brands end up paying twice to reach the same shopper.

How long before I see results from PPC management?

Waste reduction shows within the first 2–4 weeks. Structural gains — better organic rank driven by ad-led velocity, improved TACOS — typically build over 60–90 days.

Do you use automation or human strategists?

Both. Automation handles data processing and anomaly detection; a senior strategist makes every optimisation decision and owns the account.

Will you work with private label brands and multiple marketplaces?

Yes. We specialise in private label and manage PPC across the US, UK, EU and Canada.

Do you require a long-term contract?

No. Month to month, no exit fees.

Ready to make your ad spend work harder? Let Sellarank restructure, optimise and scale your Amazon advertising.

Partner with Sellarank to drive profitable volume, improve organic ranking, and operate with clarity.